Zenfix Limited Celebrates Market Women with International Women’s Day Grassroot Campaign
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Zenfix Limited Celebrates Market Women with International Women’s Day Grassroot Campaign

In honor of International Women’s Day, We embarked on a grassroot campaign to celebrate and empower market women, who are a significant part of our customer base. The campaign aimed to recognize the contributions of women to society and to create an engaging and uplifting experience for these women who form a critical part of our distribution channel for Zenfixpeanut snack with sesame and ZenfixYoree cookies.

The event was centered around a quiz contest where the women were challenged with questions about prominent female achievers and role models from various fields. Participants enthusiastically took part in the quiz, showcasing their knowledge and appreciation for the achievements of women throughout history. The session was not only educational but also fun-filled, creating a lively atmosphere that fostered camaraderie and celebration.

Prizes were awarded to the women who answered the questions correctly, adding an element of competition and reward to the event. Through this initiative, Zenfix sought to not only entertain the market women but also to empower and uplift them by highlighting the accomplishments of women and fostering a sense of pride and solidarity among the participants.

The grassroots campaign was a resounding success, with the women expressing their gratitude for the recognition and celebration of International Women’s Day. By engaging with our customers in a meaningful and impactful way, we continue to demonstrate our commitment to supporting and empowering women in our community.

As a company that values diversity and inclusivity, our International Women’s Day campaign served as a powerful reminder of the importance of recognizing and celebrating the achievements and contributions of women in society. Through initiatives like this we strive to  setexamples for corporate social responsibility and community engagement, inspiring other companies to follow suit in promoting gender equality and empowerment.

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